LTD Management
Logistics & Supply Chain Management Consulting Global Solutions That Work

A CEO's View of Logistics

World Wide Shipping September 2000
By THOMAS CRAIG
President LTD Management
www.ltdmgmt.com

Step back for a moment from your day-to-day operations. Step back from thinking about shipments and warehouses and freight rates. Step back and look at logistics and how CEO's and other senior executives look at it.

THREE OBJECTIVES

The CEO has three goals or objectives: